(Video) 'Eric Thomas' The Motivational Guru - How Bad Do You Want It? Part.2

“How Bad Do You Want It?”

You may remember those words from a great motivational speech by the legendary, Eric Thomas. Well, Eric Thomas has just released a great motivational video to go along with his part 2 of this speech. Make sure you checkout this very motivating video by ET The Hip Hop Preacher.

This one inspired me to hit the gym today….. no more excuses!

Eric Thomas – How Bad Do You Want It? Pt.2

ERIC THOMAS HOW BAD DO YOU WANT IT PT.II (Video)

Online Marketing or Offline Marketing?

Online Marketing or Offline Marketing? 

In this article, i wanted to share what i know about online versus offline marketing. As many are already familiar with this, you will be amazed that there are still a lot who have no idea what these are, How powerful it is and how clueless we are on how easy it can be.

But first lets define what Online Marketing and Offline Marketing is.

Definition

Offline Marketing is your traditional business done in the traditional manner of advertising. Simply put it, advertisements done through newspaper, magazine, radios, TV adds, banners etc.

Pro's
- Proven system
- Effective in delivery
- Can reach a huge number of demographics

Con's
- Expensive, requires a substantial amount of money.
- could be limited to your area and country only (depending on your initial funds, again going back to "expensive")
- requires a lot of work and people (advertising consultants, staff, paid actors etc)
- ROI or Return of Investment takes longer ( 2 to 3 years by average)


Online Marketing is defined as your business advertised online through social media (number one right now if i may say myself) like Facebook, Online Stores (Multiply.com, Sulit), blogging, tweeting, etc.
Pro's

- This is already a proven system ( samples are coke and pepsi battling it out on the social platform of Facebook)
- Massive potential and reach (again, this is online and the whole world can see this)
- FREE This could be the BEST advantage yet. Most social sites are FREE registration and if not only requires a minimal fee for advertisement edge. Like Facebook, you can spend a budget of a dollar per click but of course the higher the better but just imagine advertising online for $10 - $50 compared to thousands.
- minimal number of people to work with (no need to hire anyone), less expenses
- ROI can be seen in a months time  


Con's

- Spamming, be careful with this one. There's a line between sharing/promoting from Spamming and the latter can create negative feedback instead of a good one.
- none that i can think of, given that you follow the successful paths and do your research first (Basics, Guide and always get a successful brand to mirror), your business should hit success in no time.


Now that we have defined the two, the next question that is always asked is, which one is better and why? 

In my honest opinion (based on my experience and research as well), I prefer Online Marketing. Why? because of the following reasons:

1) You don't need a lot of funds to start up. When i started, i only needed a few scanned materials, a desktop & internet connection (which is a standard necessity already in any home, if none whats 25 pesos in a computer shop) and creativity. I finished my first Ebay add in less than 30 minutes and that's FREE advertisement.

2) You can start faster if not immediate. Yes, i will admit that it took me at least a few hours to research online about which FREE sites to use, how, success stories and online tips but that's still faster compared to offline which requires, market study, statistics etc and that requires months if not years to complete. 


3)More leverage for you. What do i mean? by leveraging on the massive power and visibility factor of the net, your business works for you and therefor gives you more time for the important things. Admit it, we want more time for the important things in life. That's why we saw this opportunity.

4) It works while your asleep, gone in vacation, 24 hours a day with global exposure and the best part with minimal to moderate management on your part. Once you have set a system, it takes care of itself. 


5) Massive exposure. This time your not only limited to your peers, friends and family. The globe is your apple here.

Now, its safe to assume that your reading this article because your interested in Online Marketing, Need an extra income, build your own business or simply need help with your own  Online Marketing. First things first, don't be afraid to try  Online Marketing, its simple and easy. Your 1st tool is knowledge and there is plenty in the net though word of caution, there is such a thing as too much information paralysis. Just focus on one successful system and remember that it does take patience and consistency. If you don't hit it on the 1st week, don't just jump to another system. Go back to the basics and improve what you started don't just over haul it immediately.


Next is the How?
For strategies, as i mentioned above. There are a lot in the net but i'll be discussing the basics on a separate article.

So there you go, i Hope i was able to help and enlighten you even in the simplest way about Online and Offline Marketing.

How about you, whats your experience with this two? What better and effective for you? and as always feel free to share your thoughts and this article if it proved helpful to, as we can still help other =)

Cheers!

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5 Secrets to Drive Online Traffic to your Blog or Page

5 Secrets to Drive Online Traffic to your Blog or Page

Have you ever wondered or ask this “How do I Drive traffic in my blog or Fan page?” It’s the most asked question since we all want to drive traffic to our sites without spending that much on paid advertisements.

But for the not so versed, what do we mean by “drive traffic”. It’s the ultimate goal for most people specially those who want to share their ideas or for some its business. Simply put it, “drive traffic” means views, usage, ratings or popularity. Think about a famous music video or movie in youtube.com, let’s say “The secret video” most videos have at least 100,000 views. Meaning people all around the globe has viewed that item 100,000 times; it creates so much online traffic that it’s so popular that even if you do a Google search, the item appears. That is our GOAL, to drive traffic! So how do we do it??

What I am going to share is what I have learned from online research, feedback from people as well as personal experience.

To sum it up, there are 5 items that you can use to drive traffic in your site, blog or pages.

1.  Social Media
2.  Social Bookmarking
3.  Blog Comments

4.  Forums

5.  SEO

So first of all, Social Media. This is no longer a stranger for all of us, actually Social Media’s like Facebook, Twitter, linkedin and youtube has been used and capitalize by so many big companies that it is proven already how powerful it can be repeatedly. Take a look at some establish companies using the power of Facebook like Pepsi, coke, pizza hut even schools  and resorts have their own Facebook page that has millions of followers. You know what’s the best part? Most of these social media’s if not FREE are cheaper compare to the traditional advertisements!

So how do you do it? Most Social Media are FREE so take advantage and create your own page or accounts and keep this in mind:

          a.  Be Unique. Design it base on your brand

 b.  Make it interactive and FUN
 c.  Always remember to Add value to your friends or followers. Don’t just focus on your sales pitch 100 times a day
 d.  take advantage of different tools available
 e.  Don’t Spam

Social Bookmarking is more on giving, sharing or “bookmarking” the relevant links to your sites so that people can find you. I checked the trend for Social Bookmarking and there are a number of recommendations like Digg or StumbleUpon. My advice is to pick one or two, stick to it and see how the feedbacks come in rather than juggling all of them at once.

Blog Comments and Forums for me focus on one thing, Building relationships. This 2 are similar in approach since you will be investing some time to build rapport, establish trust and value not only to you but to the community as well.

Some tips about Blog Comments and Forums

          -     always ADD value. Remember, your building a relationship so avoid nonsense comments or sale pitches just to add your name in the community

-          Don’t do your Social Bookmarking here unless there is a separate thread for that

-          Respect other peoples post and or ideas

-          Use your name when interacting with the community

-          Always put value on your comments so that it attracts attention

SEO or Search Engine Optimization is a functionality available to blogs that helps you and the people find your ideas. Samples are

          -     Keyword search

-          Tags (words related to your post)

-          Naming Images or pictures

In most cases, like in Blogger, there is a built in SEO function and step by step procedures to help you so don’t be lazy in reading the FAQ’s. It’s there to help you.

So that’s what I can share with you today and I hope that it can help you further improve your online marketing may it be for business or for that personal goal that you were able to share an inspirational idea to someone.

Oh by the way! As my mentors always tell me, Great Ideas and Learning’s are useless (pardon the term) if you procrastinate and don’t put it into action. Those items above are proven methods by hundreds if not thousands of people, its time you prove it as well.

Thanks for taking the time in reading this article and feel free to share it to those in need.Dont forget to also stop by and share your  ideas and/or thoughts @ https://www.facebook.com/motivatewithdondyg

Cheers!